Branding, Video Production, Typography, Wordpress

QR Code Skins Press Release

admin — Fri, 18 May 2012 16:45:17 +0000

Take QR Codes to Another Level With QR Code Cell Phone Skins

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QR Code Phone Skins

admin — Sun, 13 May 2012 20:30:20 +0000

Android Shields Has Just Taken Phone Skins To Another Level!

Print your logo on your cell phone, but also add a QR Code… Why a QR Code? Why not! You can use your QR Code to gather likes for your Facebook page or use as a V Card. Here are some options on using a QR code on your Skin. So all you have to do is send us your logo and pick if it will be Facebook, Twitter You Tube, V Card, Or Web Link!

V CARDS SKINS

V Cards hold all the information that your business card contains. This is such a great resource not only is it fun, but a customer can scan your phone and store all your business information.

SOCIAL SKINS

Have your QR Code set for Facebook Twitter or You Tube. Get quick likes from customers anywhere. Bands you can get customers to scan your QR Code for your You Tube Channel.

WEB LINK SKINS

Website link can be very useful for those that want to focus on getting customers to their website. Have your customer scan your QR code and they can bookmark your website instantly from their phone.

Never have to worry about not having your business cards on you. Your phone will always have the info needed. The Skins are printed on a high end air release vinyl that will wrap around your phone with ease. Best of all it is Protected with Android Shields a scratch resistant material that heals. Creative Caldron can Dezign your skin and set up your QR Code.

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Logo Design Scottsdale

admin — Sun, 06 May 2012 16:11:24 +0000

What Does Your Logo Mean to You!

Logos are the beginning of a companies Brand. How Else can any body recognize who you are!

In 1971 Nike’s swoosh was designed by Carolyn Davidson that logo is how we recognize Nike. Even though they are known for sponsoring well known athlete, but its not the athletes we think about, its the swoosh. Nikes logo! So that really shows you how important your logo is.

When we design a logo we want it to be clean, but stand out. Simple to use with marketing materials. Easy to print on signs, t-shirts and embroider. The more complex a logo is the harder it is to use.

If you are looking to redesign or have a logo created contact us at CCD. We would love to work with you on your Brand.

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QR Code Codes Scottsdale

admin — Sun, 06 May 2012 15:45:39 +0000

Are You Using QR Codes?

QR Codes are such a great tool for business owners to use on all there marketing materials. Do you have a Facebook account? If Yes, QR Codes can be used as a quick like from a customers Android or Iphone device. They can like you right away!!!

My favorite feature of a QR Code is the V Card option. The V Card is your contact info that is stored in your address book. When a customer scans your V CArd all of your contact info is stored right in your customers phone. Why is that important? That customer has your info stored in their phone. so if they ever loose your card it won’t matter. They already have your info.

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Phone Skin Designer

admin — Sun, 08 Apr 2012 23:37:11 +0000

Looking to start a phone skin business? Creative Caldron can help we have outlined over 300 phone models. With these outlines you are able to fit certain vinyls to cell phones. We measure every piece of the phone for easy installation of carbon fiber, printed skins, ect. Become your main supplier for vinyl printing or cutting. If you have any questions please contact us we can help with your logo, packaging, website, SEO videos, phone skin measurements, and printing.

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Just being Creative

admin — Wed, 31 Aug 2011 04:50:03 +0000

It is crazy to think how far we have come with technology. We can take art to new levels with the changes in technology. Ten years ago creating this design would have taken forever.

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Doing PR Online

admin — Wed, 17 Aug 2011 15:11:58 +0000

The World Wide Web has changed the way we do business. Where it was once enough to have a website, today’s savvy business owners are harnessing the power of the Web by doing Public Relations (PR) online, connecting with customers, and building lists of subscribers.

Doing PR Online with Press Releases

Online PR allows you to: spread the word about your business, drive traffic to your website, and give your website an SEO boost thanks to the backlinks coming from high PageRank sites. Yes, the humble press release can do all of this!

Sites such as PRWeb.com, eReleases.com, and PRNewswire.com allow you to upload and distribute press releases to the masses. It’s not unusual for press releases to be picked up by news distribution channels like Google News. Not only can you quickly spread the word about your business’s latest news, you’ll build valuable backlinks from authority websites.

You’ll need compelling content for your press releases. Check out Constant Content’s new pool of press release writers and have your press releases quickly and professionally written by online press release writing professionals.

Connecting with Customers with Social Networking

While the Web is now 20 years old, social networking sites like Facebook and Twitter are mere babies. It’s not too late to get on the social networking bandwagon. Share your press releases, tips, fun facts, discounts, and other interesting tidbits with your customers and start interacting. It’s fun, rewarding, and traffic-generating.

Continuing to Connect with Opt-in Lists

Newsletters may seem old-fashioned compared to social networking, but they remain one of the best ways to build relationships and stay in touch with your customers. First-time visitors to your website may never return, despite their good intentions. However, if you can get those visitors to sign up for your newsletter, you can continue to communicate and prompt them to visit your site time and time again.

Again, you’ll need compelling content. In this case, you’ll need content such as a free special report or eBook to entice visitors to subscribe as well as content for your future newsletters. Constant-Content is ready to serve once again with thousands of qualified writers skilled in writing everything from unique articles and blog posts to sales copy, white papers, and eBooks.

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Top 5 Benefits of Killer Web Page Content

admin — Wed, 17 Aug 2011 15:10:28 +0000

If your visitors don’t know they are in the right place, they aren’t going to hang around and click through to other pages. So, you need to show them right away that they are indeed in the right place with your presentation of “killer content”, written with them in mind. It is also important to realize that exceptional Web page content is written specifically for the Web as opposed to print publication.

What is killer web page content? While quite a few definitions exist for the phrase “killer content,” many of them agree that it is informative, compelling, and unique. In essence, killer content is the opposite of filler content. It offers quality information that site visitors want to read.

Since good quality content is written for your audience rather than at them, your content engages your visitors with the message rather than annoying them with the lack of a message. Through killer content, you provide exactly what your target audience is looking to find or needs to find. In some cases, killer content may not be exactly what your targeted audience is looking for, but it is so compelling and provides such a unique slant on the topic that your website visitors keep reading and coming back for more.

1) Gives Your Site Credibility

Your presentation of content needs to portray a sense of expertise and trustworthiness in order to create strongly perceived web credibility. The quality of your content provides this credibility with its factual presentation and the validity of the information it contains.

You want your readers to be able to believe what is written on your site. Therefore, the content must be seen as having been written by a knowledgeable individual in order to promote the value of visiting your website. Due to the huge amount of information currently available on the Web, a site with content that offers a positive credibility image draws a greater number of visitors, increases conversions, and raises page ranking.

2) Engages Your Visitors and Keeps Them on the Site

Composing content that focuses on your targeted audience or ideal customer keeps them engaged and clicking through additional pages on your website. Engaging content encourages your visitors to click through multiple pages and has them wanting to come back again for more. If there’s nothing worthwhile to read, your visitors are going to leave within seconds of landing on a webpage.

3) Encourages Visitors to Share Your Site with Their Friends

A website that features killer content is going to attract new visitors simply because it leads to word-of-mouth sharing. If your website consistently offers good content that is worthwhile to read, your visitors are going to share that information. Whether your visitors tell one person or they tell many about the benefits of visiting your website, the overall effect is to increase traffic to your site. This is one kind of chain reaction that you want to encourage – people praising your website and the value of visiting it one after the other.

4) Improves Search Rankings Naturally if You Write About Areas Your Business Is Focused in

Improving your search engine ranking is the best way to get your site noticed, while drawing more traffic to it. Including quality content on your website is one of the techniques that you can use to enhance your ranking naturally. Writing about areas that your business is focused in drives the right kind of traffic to your website – the kind that stays awhile clicking through to additional pages of content. All of this improves the chances of your website appearing on the first page of search engine results – the page that the majority of people actually look at when searching for a particular topic or product. It also increases the quality of the interaction with an increase in page views per visitor.

5) Powers Your Social Media Efforts with Content That Is Reusable on Most Social Media Platforms and Drives People Back to Your Site

While you are building your reputation with timely and up-to-date content, you increase the number of unique visitors, returning visitors, enquiring visitors. Not only do people know that you offer killer content, but they also know that the content is available there when they need it. Both of these factors is going to drive more people to your site as your content appears all over the Internet via social media outlets such as Twitter, Facebook, Tumblr, Google Plus One, Reddit, Digg, and Stumbleupon. If you know how people are searching, then you can figure out how they are thinking, tailoring your content to attract new and repeat visitors, especially via social media platforms.

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Structural Decisions Around Search Engine Optimization

admin — Wed, 17 Aug 2011 14:57:17 +0000

Making the right technical choices when you build your website will affect the extent to which you can easily improve your on-site SEO. At the very least, your CMS should provide you with enough flexibility to build a site that is both usable by you, the site owner, and by your site visitors.

Once you have settled on a technical architecture, you will need to decide on a site structure that best exposes your content to site visitors, and to the search engines.

The easiest way to think about your site structure, is how you will expect visitors to navigate and find content once on the site. Some questions you will need to answer to help you come up with the best structure, will include…

- What pages will the homepage link to?
- How many, and what are the top level content categories?
- How deep will these content categories be?
- How will relevant pages link to each other?

The answers to these questions will should result in a fairly obvious navigational structure. Be sure to test it with real users too. Getting your on-site usability right is just one aspect you should be considering as part of your overall SEO plan.

This navigation structure will also help web crawlers to determine what pages are considered the most important on the site. It will also help to establish the relevance of any content you might have to specific topics too.

There are a few others factors that you will need to keep in mind as you develop and refine your sitemap though. Some of these are summarized below.

Targeted keywords

One of the cornerstones of effective search engine optimization, is the targeting of appropriate keywords. You will need to know the types of terms and phrases that people use to search for services and products similar to yours.

Ideally, your site’s navigational structure and page hierarchy will be a reflection of this.

Cross linking content

One of the most powerful feature of the web, is the ease with which anyone can navigate from one page to the next, by simply clicking a link leading to a relevant piece of content.

It is important to ensure that your site is internally complete, and that you make it easy for visitors to find additional relevant content easily. Even on ecommerce sites, linking to related complementary products or indeed alternatives, can be incredibly powerful and profitable.

Amazon does this well with the “What Do Customers Ultimately Buy After Viewing This Item?” and “Customers who bought this item also bought…” links.

Also important to keep in mind, is linking content that might seem intrinsically different. Your CMS for example, could provide anyone viewing an article on topic X with a link to an image gallery of the same item, or a discussion about it on your site’s forums.

Using appropriate anchor text

“Click this link” is not the most informative anchor text. Today, web users are savvy enough to be able to follow links without being explicitly told to “Click Here”. Anchor text is also incredibly powerful for indicating to the search engines the subject matter of the target document.

Everyone involved in producing and linking content on the site should understand the importance of using descriptive anchor text, particularly when linking to other internal pages and documents on the site.

Breadcrumbs

Navigational aids such as breadcrumbs can make a significant difference to the overall usability of your site. This is true for both search engines and human visitors to your site.

Keep your site shallow

The breadcrumbs noted above will also help you realize if you are going overboard with your site’s hierarchical depth. If you have Home>Category>Sub-category>Sub-sub-category>sub-sub-sub-category>Content, it is probably time to pause and re-evaluate your site’s hierarchy.

Keeping your site shallow will reduce the number of clicks users have to perform to find your content, and will also do wonders for your SERPs rankings.

Generally, the rule when coming up with a structure for your site, is to keep it as simple as possible. Simple for your site’s visitors to understand, simple for the search engines to crawl, and simple for your internal content developers to maintain.

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Ever heard of a Sign Monkey?

admin — Wed, 17 Aug 2011 14:15:10 +0000

IT TAKES A MONKEY

In the 1930s (and before and after) men who repaired the mammoth illuminated signs, known as spectaculars, that towered over places like Times Square were called “sign monkeys.” A term of endearment then, it is out of fashion now. Yet it does not diminish the dangerous work that these urban mountaineers (including window washers, bridge maintainers and other such laborers) must endure. Here is a film produced by Chevrolet that pays tribute to them. It is one thing to design something that humungous, another to make it work.

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